Process

1. Briefings

The success of any assignment is founded upon the initial consultation period with our clients. The depth of understanding that we develop at this stage will have a direct impact on the quality of the ultimate outcome. Our briefing seeks both to reflect reality back to our client as well as challenge preconception. It may also play a key cathartic role for staff and colleagues and allow us to seek the wisdom and insight of key external stakeholders and partners.

It starts with the essential details of the role: the skills and experience required, the opportunities it presents and the unique selling points. Going beyond these fundamentals, we also aim to understand the broader commercial and cultural context of the organisation. Experience tells us that the closer we get to our clients, the more persuasive we can be on their behalf in a highly competitive market. The best candidates for critical roles will be those who are as excited by the challenges a role presents as they are by the opportunities.

The outcome of the briefing stage is typically an appointment briefing document or microsite that can be shared with potential candidates and sources. We are also happy to manage the placement and handle the response of any public advertisement that may be required. Our designers are experienced in everything from the printed press to creating and hosting standalone microsites with media-rich content.

Download an example of an appointment briefing document (PDF).

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